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报告显示在线旅游消费维权舆情主要集中在三方面
Sou Hu Cai Jing·2025-09-27 11:14

Core Insights - The report highlights the overall high consumer satisfaction in the online travel sector, but identifies significant issues affecting consumer experience that need attention [1][2][3] Group 1: Contract Issues - Satisfaction score for contract services is the lowest at 81.71, with 80.14% of related complaints involving unfair terms [1][2] - Online travel platforms often use standard contracts that inadequately disclose key service details such as cancellation policies and penalties [2] Group 2: Data Protection and False Advertising - Satisfaction score for personal information protection is 81.87, with 77.30% of complaints related to "data killing" practices [2] - Despite a relatively high satisfaction score of 83.71 for marketing, 72.90% of complaints pertain to false advertising [2] Group 3: After-Sales Service - After-sales service satisfaction score is 82.58, ranking lower among experience dimensions, with 85.58% of complaints focused on refund issues [2] - Complaints regarding refund processes significantly outnumber those related to complaint handling [2] Group 4: Regulatory Recommendations - The report suggests that regulatory bodies should enhance oversight and penalties for violations such as false advertising and unfair terms [3] - It recommends innovative regulatory methods, including data sharing and real-time monitoring of promotional practices to improve compliance [3] - A "white list" system is proposed to encourage businesses that comply with regulations and effectively handle consumer disputes [3]