Core Insights - Gaode has announced a waiver of the first-year store opening fee for nationwide catering businesses, leading to a surge in inquiries from over 150,000 restaurants within three days of the announcement [1] - The initiative aims to support merchants in time for the upcoming National Day holiday, enhancing customer flow during the peak season [1][11] Group 1: Business Support Initiatives - Gaode is providing dedicated operational consultants to help restaurants optimize operations and reduce costs associated with opening and trialing [4] - The "Smoke Fire Good Store Support Plan" has been launched with over 1 billion yuan in subsidies to encourage users to visit physical stores, significantly increasing foot traffic for participating restaurants [5] Group 2: Impact on Restaurant Traffic - The launch of the "Street Ranking" feature has resulted in a user base exceeding 40 million on its first day, contributing to a 187% increase in traffic for featured small restaurants [5] - Specific restaurants have reported substantial traffic growth, such as a 540% increase for "Pepper Pig Stomach Soup" in Guangzhou and a threefold increase for a Hunan restaurant in Shanghai [5] Group 3: Industry Trends - The support measures from Gaode reflect a new trend in the restaurant industry towards digital empowerment and traffic support, helping businesses reduce operational costs and embrace digital opportunities [11] - As the National Day holiday approaches, Gaode plans to continuously update its initiatives based on the actual needs of restaurant businesses to create more business opportunities [11]
3天超15万家餐饮商家咨询 高德免开店年费引入驻热潮
Sou Hu Cai Jing·2025-09-27 11:48