雷军：五年时间重塑，小米完成彻底蜕变

Core Insights - Xiaomi's founder Lei Jun delivered his sixth annual speech themed "Change," highlighting the launch of the Xiaomi 17 series and the company's advancements in technology and automotive sectors [1][3][20] - The event showcased Xiaomi's continuous innovation across mobile phones, automobiles, and smart home appliances, marking a significant transformation over the past five years [3][19] Product Launches - The Xiaomi 17 series includes the standard version starting at 4,499 yuan, the Pro version at 4,999 yuan, and the Pro Max at 5,999 yuan, with pre-sales beginning on September 27 [5][6] - The new "Xiaomi Custom Service" for cars starts at 100,000 yuan, offering 26 customizable options for the Xiaomi YU7 Max and SU7 Ultra models [5][17] - Other products launched include the Xiaomi Pad 8 series starting at 2,199 yuan, the Mi Home washing machine Pro at 3,999 yuan, and the Mi TV S Pro Mini LED 2026 starting at 5,199 yuan [5][19] Technological Innovations - The Xiaomi 17 series features the fifth-generation Snapdragon 8 processor, utilizing a 3nm process, with CPU performance comparable to A19 Pro and a 34.6% GPU improvement [6][10] - The "Wonderful Back Screen" innovation enhances user interaction, allowing for personalized displays and practical functions like notifications and gaming modes [8][10] - The series incorporates advanced battery technology with a maximum energy density of 894Wh/L and a new screen technology achieving international leadership in luminous efficiency [11][13] Strategic Direction - Xiaomi aims to transition from an "Internet company" to a "hardcore technology company," with a commitment to invest 100 billion yuan in core technology over the next five years [20][22] - The company has seen significant growth in R&D investment, increasing from 9.3 billion yuan in 2020 to an expected 30 billion yuan in 2024, with the number of R&D personnel doubling [22][24] - The automotive sector has also seen success, with the Xiaomi YU7 achieving over 400,000 orders within 18 hours of its launch, and the SU7 series becoming a top seller in its category [15][24]