单日发布7款新车，国庆新车市场大战“一触即发”

Core Viewpoint - The automotive market is experiencing a surge in new model launches and intense competition ahead of the National Day holiday, with a focus on large six-seat SUVs, indicating a shift in consumer preferences towards family-oriented vehicles [1][2][4]. Group 1: New Model Launches - On September 26, seven new models were launched or announced, including the Tengshi N8L, Li Auto i6, and Volvo XC70, all of which are new models rather than facelifts [1]. - Among the seven models, five are mid-to-large SUVs, highlighting the popularity of this segment in the current market [2]. Group 2: Market Trends - The large six-seat SUV segment is particularly hot, with nearly one-third of new models launched in September being in this category, including the Tengshi N9 and the new Aito M7 [2]. - Sales of large six-seat SUVs reached approximately 60,000 units in August, with projections suggesting this could exceed 80,000 to 90,000 units by December [2]. Group 3: Consumer Preferences - The Tengshi brand has successfully targeted family users, with 40% of Tengshi D9 buyers being families, significantly higher than the average for MPVs [3]. - The introduction of the Tengshi N8L at a lower price point than the N9 reflects a strategic move to capture a broader market share in the family-oriented SUV segment [3]. Group 4: Competitive Landscape - The automotive market is entering a "white-hot" competition phase, with brands like Aito and Li Auto extending their operating hours to maximize sales during the peak season [4]. - At least 30 new vehicles have been launched in September, coupled with promotional policies from local governments and companies, further stimulating consumer interest [4][5].