Core Viewpoint - The luxury real estate market, traditionally seen as resilient, is experiencing significant declines in the value of second-hand properties, raising concerns about the overall health of the real estate sector [4][20]. Group 1: Luxury Property Market Performance - New luxury properties are maintaining high prices, with some cities seeing record highs; for instance, Shanghai's Rongchuang No. 1 Courtyard sold 66 units for a total of 4.8 billion yuan in just one hour [4]. - The project achieved a total sales volume of 22 billion yuan within eight months, showcasing its dominance in the national real estate market [6]. - However, the transition from new to second-hand luxury properties raises questions about their value retention, as their perceived stability diminishes significantly once they are resold [6][21]. Group 2: Decline in Second-Hand Luxury Properties - The second-hand luxury property market is facing severe price drops, with notable examples including a luxury apartment in Shanghai that has seen its price fall from 92 million yuan to 55 million yuan, a decrease of 30% [10][12]. - In Beijing, a property that sold for 77 million yuan earlier this year is now listed for 53.8 million yuan, reflecting a loss of 2.3 million yuan [14]. - Shenzhen's luxury market is even more drastic, with a property originally priced at 62 million yuan selling for just 19 million yuan, indicating a substantial devaluation [16]. Group 3: Reasons for Price Declines - The decline in second-hand luxury property prices can be attributed to three main factors: wealthy individuals opting to sell to avoid losses, those in real estate facing financial pressure, and a shift in investment focus from real estate to other sectors [17]. - The selling behavior of affluent individuals signals a broader market trend, suggesting that if even luxury assets are depreciating, the situation for ordinary residential properties may be dire [20]. Group 4: Market Sentiment and Future Outlook - The depreciation of luxury properties serves as a warning sign for the overall real estate market, indicating that no asset is immune to market fluctuations [20]. - The perception of luxury properties as stable investments is being challenged, emphasizing the need for a data-driven approach to assess property values rather than relying on subjective beliefs [21].
二手豪宅扛不住了?北京泛海世家15个月跌2300万,每天亏掉3万多
Sou Hu Cai Jing·2025-09-28 03:15