Core Viewpoint - The 2025 Haihe International Consumption Season's Wangkou Fried Snack Festival showcases the growth and innovation of the Wangkou fried snack industry, attracting a diverse range of exhibitors and visitors, and emphasizing the importance of digital transformation and new market channels for future growth [1][3][9]. Group 1: Event Overview - The event runs for two days from September 27 to 28, featuring a larger scale and more diverse offerings compared to previous years [3]. - The exhibition area spans 10,000 square meters with over 140 participating companies, including local brands and those from Gansu's specialty agricultural products [3][5]. - The festival serves as a platform for industry exchange, with a simultaneous procurement meeting facilitating partnerships between large supermarkets and Wangkou fried snack enterprises [5]. Group 2: Product and Market Insights - More than 100 companies are showcasing 23 categories and over 100 varieties of fried snacks, including traditional and innovative flavors [5]. - Wangkou Town is recognized as "China's largest fried snack base," with over 290 companies, an annual production exceeding 600,000 tons, and sales nearing 10 billion yuan, capturing 30% of the national market share [7]. Group 3: Industry Development and Future Plans - The festival highlights the need for digital transformation in the traditional food industry, with discussions on leveraging e-commerce and new marketing channels for growth [7]. - Wangkou Town aims to enhance its fried snack industry's innovation and quality, focusing on technological upgrades and brand influence in the global market [9].
香飘津门 第三届王口炒货节精彩开幕
Sou Hu Cai Jing·2025-09-28 09:42