Core Viewpoint - Dongfeng Motor is collaborating with Huawei to enhance the marketing and sales strategy for the Mengshi brand, aiming to create a stronger channel system and competitive advantage in the luxury smart off-road vehicle market [1] Group 1: Collaboration Details - Dongfeng Motor is exploring store establishment for the Mengshi brand in partnership with Huawei, indicating a strategic alliance to strengthen their market presence [1] - The collaboration will involve joint efforts in product definition, development, marketing promotion, and ecosystem services, highlighting a comprehensive approach to enhance the Mengshi brand [1] Group 2: Leadership Statements - Dongfeng Mengshi Technology's General Manager Wan Liangyu and Deputy General Manager Zhao An emphasized the importance of the partnership in a letter to all Mengshi dealers, reinforcing the commitment to work closely with Huawei [1] - The letter indicates a focus on building a competitive edge for the Mengshi brand in the luxury smart off-road segment through this collaboration [1]
东风正联手华为针对猛士品牌进行建店探索