“黑土优品”借力成渝产销平台 为脱贫地区土特产注入营销新动能

Core Insights - The event "Special Products from Poverty Alleviation Areas Entering the Chengyu Region" aims to promote unique products from impoverished areas to broader markets, injecting new consumption momentum into rural revitalization [1][3] - The "Heilongjiang Black Soil Quality Products" brand showcases high-quality agricultural products and aims to connect these products with the Chengyu market, facilitating regional agricultural collaboration and rural revitalization [1][3] Group 1 - The event features a model of "exhibition and sales + production and sales docking + brand enhancement" to promote products from poverty-stricken areas [1] - Heilongjiang's "Black Soil Quality Products" brand includes 348 enterprises and 910 authorized products, covering a wide range of categories such as rice, flour, meat, eggs, dairy, and potatoes [3] - The brand aims to combine its full-chain quality control experience with the consumption needs of the Chengyu market, providing a reference for brand building and quality enhancement for products from impoverished areas [3] Group 2 - The participation in the Chengyu promotional event is a strategic move for "Black Soil Quality Products" to expand into the southwestern market and empower the industrial development of impoverished areas [3] - The brand plans to deepen cooperation with the Chengyu market through brand output and model sharing, enhancing the added value of products from impoverished areas and broadening sales channels [3] - This initiative is expected to inject strong momentum into the high-quality development of regional agriculture and contribute to increasing farmers' income [3]