CHINA UNICOM(HK:00762) Qi Lu Wan Bao·2025-09-29 03:43Core Points - Shandong Unicom is leveraging the "Customer Day" initiative to enhance customer engagement through monthly online and offline activities, creating a service marketplace for the public [1] - In September, the theme "Unicom Customer Day - National Science Popularization" coincided with the back-to-school season, where Shandong Unicom collaborated with Jinan Branch to conduct a science class for seniors at Jinhai Star Senior University [1] - The event was tailored to meet the specific needs of the elderly, featuring professional instructors who provided training in arts and performances, along with cultural activities to enrich their lives [1] Summary by Sections Event Activities - The event included lectures on common online scams such as "health expert lecture scams" and "AI face-swapping fraud," using real-life cases to educate attendees [2] - Interactive elements like quizzes and product experiences heightened the atmosphere, ensuring that participants retained knowledge about communication and fraud prevention [2] Online Engagement - The online activities attracted seniors, with staff providing one-on-one guidance for participation in quizzes and lotteries, enhancing the fun aspect of the event [4] - Huawei staff assisted seniors in operating mobile phones, covering essential functions like adjusting font size, making calls, and sending messages, while also offering free phone screen protectors [4] Future Initiatives - The event received positive feedback from the senior university and participants, laying a foundation for extending elderly assistance services [5] - Shandong Unicom plans to continue the "General Manager's Practical Initiatives" to deepen the implementation of age-friendly products and services, aiming to bridge the digital divide for seniors and promote a smart lifestyle [5]