Sou Hu Cai Jing·2025-09-29 04:07Group 1 - The article highlights the entrepreneurial journey of Grace, who transitioned from a television channel employee to a successful cross-border e-commerce seller on Amazon, achieving over 10 million in sales within four years with a small team and initial investment of 60,000 yuan [1][12][14] - Grace's main product focus shifted to industrial products, specifically steel wire ropes, which allowed for larger order quantities and better cost distribution compared to consumer goods [14][30] - The article emphasizes the importance of customer feedback in product development, showcasing how Grace adapted her offerings based on market demands and customer interactions [21][22][24] Group 2 - Grace's strategy included a "ToB" (business-to-business) approach, where she successfully transitioned from small orders to larger B2B transactions, starting with an initial order of 30 steel wire ropes [32][33] - The implementation of the BPQD (Business Pricing and Quantity Discounts) tool allowed Grace to set tiered pricing, enhancing her ability to attract both small and large orders, leading to a significant increase in B2B sales from under 10% to over 14% of total sales [33][34] - The article discusses the introduction of the IBA (Invoice Based Accounting) feature on Amazon, which simplifies invoicing for business buyers and has been shown to increase B2B sales by nearly 10% for sellers who adopt it [44][47]