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从卖车、造火箭到玩政治:马斯克的高科技传播之路
3 6 Ke·2025-09-29 07:26

Core Viewpoint - Elon Musk is reshaping political communication through his control of social media platform X, positioning himself as a "technologist-prophet" with a grand technological vision [1][6][10]. Group 1: Political Influence and Strategy - Musk's engagement in political matters has intensified, particularly after acquiring Twitter (now X) for $44 billion and supporting Trump, showcasing a shift from Democratic to Republican support [2][5]. - He has proposed the establishment of a new political party to represent the middle 80% of the population, reflecting significant public interest in alternatives to the current two-party system [1][2]. - Musk's political narrative combines technology and political mobilization, creating a new political strategy that bypasses traditional party structures and media elites [4][12]. Group 2: Social Media Dynamics - Since acquiring X, Musk's follower count has more than doubled to over 220 million, significantly enhancing his political influence through the platform [3]. - The platform's algorithm has been adjusted to amplify Musk's voice, creating a "digital faith engine" that drives public opinion rather than facilitating balanced discussions [3][4]. - X has transformed into a "giant megaphone" for Musk, promoting extreme right-wing views and controversial opinions under the guise of free speech [4][10]. Group 3: Technological Vision and Political Narrative - Musk's control over various technological resources, including xAI and Neuralink, allows him to craft a narrative that positions technology as a solution to political issues [6][10]. - His approach emphasizes a "techno-libertarianism" that links technological advancement with political ideology, appealing to various voter demographics [10][11]. - Musk's vision of the future, including Mars colonization and AI alignment, serves as a new moral justification for political action, overshadowing traditional policy discussions [7][11]. Group 4: Challenges and Opportunities - Establishing a new political party poses significant challenges due to the entrenched two-party system in the U.S., which controls most electoral resources and media exposure [14][16]. - Despite these challenges, Musk's influence could reshape political discourse by setting agendas on technology-related issues and mobilizing decentralized political networks [16][17]. - The balance between technological innovation and democratic governance remains a critical question for the future of politics, both in the U.S. and globally [17].