Core Insights - Southeast Asia is viewed as a primary destination for Chinese companies expanding overseas due to its geographical and cultural proximity [2] - The region is gaining attention under the global South-South cooperation framework, presenting significant opportunities for investment [2] - Key strategies for Chinese companies include avoiding price wars, understanding local demands, focusing on localization and compliance, and sharing profits for mutual benefits [2] Market Potential - The ASEAN countries have a combined population of nearly 700 million and a GDP of approximately $4 trillion, with an expected economic growth rate of nearly 7% over the next five years [2] - Southeast Asia's B2B platform WOOK highlights the region's weak local manufacturing and lack of technical talent as opportunities for investment [2] - The young population in Southeast Asia shows high consumer willingness and acceptance of new internet business models, indicating a golden decade for consumption upgrades [2]
中国企业出海东南亚 建议别打价格战｜出海·消费
Sou Hu Cai Jing·2025-09-29 09:53