Group 1 - The main event of the "Mid-Autumn Festival 2025" series in Yunnan is the "I Sell the Moon in Kunming" tasting event for Yunnan-style mooncakes, which commenced on September 28 [1] - The event is guided by the Kunming Municipal Bureau of Commerce and the Xishan District People's Government, with Douyin Life Services as the organizer and Yunnan Helping Technology Co., Ltd. as the contractor [3] - The consumption promotion activity focuses on "Yunnan-style mooncakes" and "nighttime consumption," featuring three main sections including a pop-up market with renowned Yunnan mooncake brands [3] Group 2 - Consumers can purchase mooncakes and cultural products via Douyin by scanning QR codes, showcasing a convenient new consumption model [3] - The event includes interactive tasks such as tasting and riddle-solving, with participants collecting stamps to enter a lottery [3] - The initiative aims to create a shared experience of reunion and happiness for citizens, with plans for continued development of distinctive immersive consumption experiences in the Xishan District [5]
“购在中国 乐购春城”2025昆明国庆中秋促消费活动在云纺启幕