MENGNIU DAIRY(HK:02319) Xin Lang Cai Jing·2025-09-30 02:15Core Viewpoint - The strategic partnership between Mengniu Group and Everbright Pension aims to enhance health management and nutrition services for the elderly, aligning with national health strategies and addressing the needs of an aging population [1][3][4]. Group 1: Strategic Cooperation - Mengniu Group and Everbright Pension signed a strategic cooperation agreement to collaborate on health management, customized nutrition products, and integrated elderly care services [1][3]. - The partnership is seen as a response to industry trends and national health strategies, focusing on the integration of nutrition and elderly care to improve the well-being of the elderly [3]. Group 2: Market Context - China is experiencing deep aging, making the development of the silver economy essential for enhancing the welfare of the elderly and promoting intergenerational harmony [3]. - The partnership is positioned as a key component of the "Healthy China" national strategy [3]. Group 3: Product Development - Mengniu has been actively developing products targeting the elderly, focusing on areas such as bone and joint health, cardiovascular health, immune health, cognitive function, gut health, anti-aging, and sports nutrition [4]. - Notable products include "Yourui" bone-strengthening milk powder and "Antangdun" probiotic powder, designed to meet the precise nutritional needs of the elderly [4]. Group 4: Everbright Pension's Position - Everbright Pension operates over 230 elderly care institutions across 39 cities in 18 provinces, serving nearly 500,000 elderly individuals annually [6]. - The company plans to launch a unified brand "Heguang Yiyang" by August 2025, marking a new phase in addressing the challenges of an aging population [6]. Group 5: Future Directions - Mengniu aims to continue exploring new opportunities in the health and nutrition sectors, integrating nutrition and elderly care to enhance the quality of life for elderly consumers [6].