全球供应链变局下的粤商突围：从“走出去”到“走进去”

Core Insights - The conference emphasized that true internationalization involves deep integration and co-creation with local markets rather than mere replication [2] - The shift from competing on price and scale to focusing on innovation, value, and brand is essential for future growth [2][4] - Innovation is now a critical necessity for survival and development, rather than an optional strategy [4] Investment and Market Expansion - In 2024, Guangdong enterprises established over 1,900 non-financial companies abroad, with actual investments exceeding $21 billion [3] - Guangdong's foreign trade has ranked first in China for 36 consecutive years, with a record total import and export value in the first eight months of this year [3] Innovation as a Driving Force - Innovation is recognized as the core driver for Guangdong businesses transitioning from "going out" to "going in" [4] - Companies are encouraged to increase R&D investments in cutting-edge fields such as AI, new information technology, biomedicine, new materials, and high-end equipment [5] Collaborative Strategies for Internationalization - The transformation of Guangdong businesses includes moving from individual efforts to collaborative ecosystems, enhancing overall competitiveness in international markets [9] - Companies are advised to diversify supply chains and utilize financial tools to mitigate risks associated with international trade [8] Green and Digital Transformation - AI and digitalization are seen as essential tools for enhancing efficiency and restructuring global operations, while green and low-carbon initiatives are becoming the new standard in international markets [11] - The establishment of a mutual recognition mechanism for carbon footprint and ESG certification between Guangdong and Hong Kong is proposed to facilitate access to European markets [11][12]