Group 1 - The National Day holiday is traditionally a peak period for home appliance and furniture consumption in China, with OSIM launching its first Home Roadshow themed exhibition in Shenzhen on September 30 [1] - The Shenzhen home appliance market is experiencing three major trends: health-oriented, smart technology, and scenario-based consumption. The government continues to support appliance upgrades with subsidies, offering discounts of up to 20%, and smart home products can save consumers up to 2,000 yuan [3] - The exhibition, themed "People·Home·Health," aims to create an immersive experience by replicating home scenarios combined with smart health technology, running until October 14 and becoming a highlight of Shenzhen's "Shopping Season 2025" [3] Group 2 - The exhibition features realistic replicas of living spaces such as living rooms, studies, balconies, and bedrooms, attracting many consumers to experience the products firsthand [3] - A participant noted that the experience provided relief from tension, highlighting the product's adaptability to different home environments and lifestyle needs [5] - The local business bureau indicated that innovative consumption scenarios like this are emerging during the National Day period, contributing to the brand upgrade of Shenzhen's shopping season [5]
节日消费新趋势:健康与智能家居融合成热点
Sou Hu Cai Jing·2025-09-30 14:50