Inuvo Appoints Rob Buchner as Chief Operating Officer to Accelerate Growth of IntentKey

Core Viewpoint - Inuvo, Inc. has appointed Rob Buchner as Chief Operating Officer to support the company's growth and enhance its operational capabilities in the AdTech sector [1][2]. Company Overview - Inuvo, Inc. is a leader in Artificial Intelligence solutions for advertising, with its proprietary IntentKey technology designed to identify consumer interests rather than demographics [4]. Leadership Appointment - Rob Buchner, previously a member of Inuvo's Board of Directors, will oversee daily operations and strategic execution of go-to-market plans [2][3]. - His appointment is aimed at scaling operations, capturing new opportunities, and maximizing the value of IntentKey technology [2][3]. Strategic Focus - As COO, Buchner will prioritize empowering agencies and marketers to leverage IntentKey's privacy-by-design AI, aligning resources with the demand for self-serve, AI-powered audience discovery and targeting [3]. - The company plans to expand ad supply through new integrations and partnerships in 2026 [3]. Buchner's Background - Buchner has a strong background in driving transformation and revenue growth, with experience in various leadership roles at Covet™, Campbell Mithun, and Fallon Worldwide [3].