Core Insights - The article highlights the booming "first-store economy" in Hangzhou, particularly during the recent National Day holiday, with various new brands and products attracting significant consumer interest [1][5] - Hangzhou has become a key location for international brands to launch new products and establish flagship stores, leveraging China's vast market potential [1][5] Group 1: First-Store Economy - The "first-store economy" serves as a direct reflection of the regional business environment and the overall prosperity of urban commerce [5] - In 2024, Hangzhou is expected to introduce over 200 new first-store brands, indicating a strong growth trajectory [5] - The X-SPACE Fujifilm Imaging Space, a unique experiential venue, has attracted over 5,000 visitors on its opening day, showcasing the appeal of innovative retail concepts [2][4] Group 2: Consumer Trends - During the recent holiday, various trendy products and dining experiences have drawn large crowds, indicating a shift in consumer preferences towards unique and experiential offerings [1] - The popularity of new brands, such as international beauty products and trendy beverage shops, highlights the changing landscape of consumer behavior in Hangzhou [1][5] Group 3: Urban Development - The Wulin business district in Hangzhou, covering just 1.37 square kilometers, is a historical and commercial hub, housing over 1.3 million square meters of commercial space [5] - The district has seen the introduction of 38 new first-store brands and 9 first-time exhibitions in the first half of the year, with further developments expected to enhance the local economy [5]
假日消费观察:首发经济为杭州商圈注入新活力
Sou Hu Cai Jing·2025-10-02 03:00