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Core Insights - The opening of "Sanya Bay No.1" marks a significant development in Sanya's commercial landscape, aiming to enhance consumer experience and urban vitality through a diverse operational model [1][21] - The project has attracted a large number of visitors and members, indicating strong market appeal and potential for Sanya to become an international tourism consumption center [4][21] Group 1: Project Overview - "Sanya Bay No.1" is a comprehensive cultural and commercial complex located in the core of Sanya's Central Business District, recognized as a key project in Hainan Province for four consecutive years [1] - The project features a diverse mix of 168 brands, including 25 first stores in Hainan and 23 first stores in Sanya, revitalizing the local commercial landscape [6][8] Group 2: Consumer Engagement - The opening day saw over 50,000 visitors within just five hours, with more than 30,000 new members registered, showcasing the project's strong market attraction [4] - Promotional offers such as a 9.9 yuan early bird dining voucher and a 150 yuan group purchase voucher sold out quickly, reflecting high consumer interest [4] Group 3: Unique Offerings - The project emphasizes a "perceptible" consumer experience, integrating various scenarios such as daytime coffee and nighttime socializing, leveraging its coastal location [12][14] - It includes a variety of dining options, featuring local flavors and international cuisine, enhancing the overall consumer experience [9][14] Group 4: Strategic Importance - The opening of "Sanya Bay No.1" is seen as a vital step in the development of Hainan's Free Trade Port, linking regional growth and maximizing the benefits of free trade policies [18][20] - The project is expected to stimulate related industries such as dining and transportation, amplifying the spillover effects of cultural and tourism consumption [20][21]