Cracker Barrel ends relationship with design consultancy

Core Insights - Cracker Barrel Old Country Store Inc. has terminated its relationship with Prophet, the consultancy that managed its logo and brand refresh initiatives due to public backlash against the changes [2][3] Company Developments - The company has announced organizational changes aimed at streamlining the leadership team and enhancing support for field operations [3] - Doug Hisel has been promoted to senior vice president for store operations, overseeing field operations and operations services, after 18 years with the company [4] - The role of senior vice president and chief restaurant and retail operations officer has been eliminated, previously held by Cammie Spillyards-Schaefer [4] - Thomas Yun has rejoined the company as vice president for menu strategy and innovation, replacing Matthew Banton, and is recognized for developing successful menu items [4] - Heather Hager and Heather Gammon have taken on expanded roles, absorbing responsibilities from Laura Daily, who has announced her retirement [4]