Should You Buy SoFi Technologies While It's Below $30?

Core Viewpoint - SoFi Technologies is emerging as a significant player in the financial services industry, gaining attention from investors as it continues to achieve new all-time highs while trading below $30 per share [1] Group 1: Stock Performance - SoFi's stock has increased by 132% over the past six months, with a current market capitalization of $33 billion, surpassing established companies like Estée Lauder and United Airlines [2] - The stock's forward price-to-earnings ratio stands at 50.8, which may deter value investors focused on lower entry prices [3] Group 2: Customer Growth - SoFi added 846,000 net new customers in Q2, bringing the total to over 11.7 million, a nearly tenfold increase from five years ago [5] - The company has achieved this growth despite various economic challenges, including the COVID-19 pandemic and rising interest rates [6] Group 3: Business Model and Innovation - SoFi operates a digital-first model that enhances user experience through technology, distinguishing itself from traditional banking entities [7] - The company is committed to innovation, planning to introduce cryptocurrency trading and partnering with Lightspark for cross-border money transfers using the Bitcoin network [8] Group 4: Earnings Growth - SoFi generated positive GAAP net income for the first time in Q4 2023, with adjusted net income reported at $227 million in 2024, projected to reach $370 million in 2025 [10] - Analysts forecast a 138% increase in earnings per share from fiscal 2025 to fiscal 2027, reflecting a strong earnings trajectory [11][12]