Core Insights - The consumer market in Xiamen experienced a significant surge during the National Day and Mid-Autumn Festival holidays, showcasing a blend of cultural and commercial activities that drove holiday spending [4] Group 1: Sales Performance - Xiamen Dayuecheng achieved a sales figure of 25.09 million yuan on National Day, with foot traffic exceeding 120,000 visitors [4] - The Huawei Smart Life Pavilion at SM Phase III recorded sales of over 800,000 yuan on the first day of the holiday [4] Group 2: Promotional Activities - Government and enterprise collaboration on promotional initiatives, such as "Moon Full Mid-Autumn Enjoy Siming" and "Follow the Movie to Taste Food" in Siming and Huli districts, respectively, effectively stimulated holiday consumer potential [4] - The inaugural "Dou Zhan Lai Bo Bing" event at Xiang'an's first outlet mall offered participants a chance to win prizes, attracting both residents and tourists [4] Group 3: Cultural and Trendy Events - The debut of trendy exhibitions, including the PORTS PURE South China premiere at MixC and the Harry Potter-themed decorations at Dayuecheng, became popular check-in spots, enhancing the festive shopping atmosphere [4]
厦门市多个商场假日客流爆棚、销售额亮眼
Sou Hu Cai Jing·2025-10-04 13:08