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新车给力优惠加持,长沙车市喜迎十月开门红
NIONIO(US:NIO) Chang Sha Wan Bao·2025-10-06 02:47

Core Insights - The National Day and Mid-Autumn Festival holidays provided consumers ample time to select new cars, leading to a positive sales environment in Changsha's automotive market [1] - Various automakers launched new models or enhanced versions, significantly boosting sales during the holiday period [3] New Car Launches - Major car manufacturers introduced new models such as NIO's ES8, AITO's M7, Li Auto's i6, Geely's Galaxy M8, and BYD's Qin PLUS, offering consumers a wide range of choices [3] - NIO reported strong sales for the new ES8, with orders significantly up compared to the previous month and last year, despite long wait times for delivery [3] - Hongmeng Zhixing maintained sales levels compared to last year, with popular models being AITO's M7 and H5 [3] Promotional Strategies - Car dealerships in Changsha increased discounts and promotional offers to attract customers during the extended holiday [4] - Lantian Automotive Group's chairman personally promoted sales by offering gifts such as rice and liquor to customers who ordered cars during the holiday [4] - Hunan Huayang Automotive Group reported higher sales and customer engagement compared to September, with various attractive promotional activities across brands [6] External Consumer Interest - Changsha attracted consumers from other regions, becoming a popular destination for car purchases during the holidays [6] - The 2025 Mango Auto Show showcased this trend, with significant sales and interest from out-of-town buyers, including a customer from Jiangxi who traveled specifically to see a new model [7] - The auto show reported over 20 billion yuan in transaction value and more than 10,000 orders, marking a successful start to October for the automotive market in Changsha [7]