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以好内容赢得深度共鸣(大地风华)
Ren Min Ri Bao·2025-10-06 22:01

Core Insights - The micro-short drama industry is evolving from rapid growth to a more scaled, high-quality, and ecological development, catering to fragmented viewing needs while enhancing users' cultural experience [1][3] - As of June 2025, the user base for micro-short dramas in China reached 696 million, accounting for nearly 70% of the total internet users, indicating significant content proliferation and industry transformation challenges [1] Group 1: Emotional Resonance - Successful micro-short dramas evoke emotional, cultural, and narrative resonance among viewers, with emotional connection being a traditional strength [1] - Examples like "Home and Away" and "The Tide" illustrate how these dramas reflect real-life challenges and aspirations, resonating deeply with audiences [1] Group 2: Cultural Exploration - Micro-short dramas serve as a window to new cultures, professions, and histories, exemplified by "The Masked Drama," which highlights the cultural heritage crisis in Guizhou [2] - The integration of traditional culture into micro-short dramas represents an innovative approach to creatively transform and develop Chinese cultural heritage [2] Group 3: Narrative Integration - Effective storytelling is crucial, requiring respect for authenticity, seamless integration of cultural elements into character development, and contemporary perspectives to lower cultural appreciation barriers [2] - User feedback emphasizes the importance of these narrative techniques in enhancing the value of micro-short dramas beyond mere entertainment [2] Group 4: Future Directions - The future of micro-short dramas lies in their potential to convey positive social messages, preserve traditional culture, and reflect societal changes, aiming to resonate with audiences on a deeper level [3] - The industry is encouraged to collaborate and deepen its focus, contributing to the cultural enrichment of the public and enhancing the overall cultural experience [3]