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年轻人不再为面子买单:白酒、月饼、大闸蟹集体降价,消费市场已经变天
Sou Hu Cai Jing·2025-10-07 15:41

Group 1 - The core viewpoint of the articles highlights a significant decline in prices for traditionally high-demand products during the National Day holiday, indicating a shift in consumer behavior and market dynamics [1][3][9] - The price of premium liquor, such as Moutai, has dropped from 2999 yuan to 2599 yuan, with younger consumers showing a preference for fruit wines and cocktails over high-proof liquor [3][9] - The cigarette market is experiencing a downturn, with prices for high-end brands like Zhonghua dropping significantly, and a growing health consciousness among consumers leading to reduced smoking rates [3][5][9] Group 2 - The mooncake market is facing challenges, with prices for gift boxes slashed from 298 yuan to 148 yuan, and a shift towards bulk purchases as consumers prioritize value over packaging [5][9] - Egg prices have plummeted from 6 yuan to around 3 yuan per jin, driven by overproduction and changing consumer preferences towards healthier options [5][7] - The market for high-end products, such as premium milk, is also adjusting, with prices dropping and sales increasing as consumers focus on value and ingredient transparency [7][9] Group 3 - The overall consumer sentiment is shifting from a focus on brand prestige to practicality and cost-effectiveness, reflecting a broader trend towards rational consumption [9] - Regulatory measures and supply chain dynamics are contributing to price reductions across various sectors, indicating a market where supply exceeds demand [7][9] - The long-term implications of these price drops raise concerns about potential inventory issues for businesses and the overall economic signals they may convey [9]