三亚：“文旅+科技”点亮双节，激活消费新动能

Core Insights - The event "2025 'Deer' Blossoms National Day Shopping Festival" organized by Sanya's Commerce Bureau aims to enhance holiday consumption through a blend of traditional culture and AI technology [1][13] - The festival emphasizes the theme of "reunion" and integrates various cultural experiences to invigorate traditional holiday customs [3][13] Event Highlights - The event features a combination of traditional performances such as lion dances and national style dances, alongside modern elements like AI interactions and hands-on experiences [3][5] - Interactive performances with mascots like "Coconut Little Deer," robot dogs, and intelligent robots engage the audience, enhancing the festive atmosphere [7][9] Interactive Experiences - Four distinct interactive zones are set up to cater to diverse visitor needs, including a DIY workshop for making rabbit lanterns and an AI interaction area with various engaging activities [11] - The event also includes a mooncake tasting and distribution area to create a festive ambiance and boost foot traffic in the shopping mall [11] Economic Impact - The event is part of Sanya's strategy to promote the integration of culture and commerce, aiming to stimulate holiday consumption [13] - On the day of the event, the Blue Ocean Shopping Plaza saw over 30,000 visitors, with restaurant turnover rates doubling and sales increasing by 60% compared to the previous year [13]