Bei Ke Cai Jing·2025-10-08 07:52Core Insights - The travel orders on Meituan during the eight-day Golden Week increased by over 30% compared to the 2024 National Day holiday [1] Group 1: Travel Trends - The top 10 destinations for cultural and tourism consumption during the National Day holiday were Nanjing, Chengdu, Xi'an, Beijing, Chongqing, Wuhan, Changsha, Luoyang, Shanghai, and Guangzhou [2] - There was a surge in long-distance travel, with the top 10 destinations for hotel bookings being Xinjiang Altay, Inner Mongolia Chifeng, Yunnan Baoshan, Liaoning Chaoyang, Yunnan Pu'er, Gansu Wuwei, Inner Mongolia Hulunbuir, Sichuan Luzhou, Shandong Dezhou, and Hunan Huaihua, indicating a trend towards long-haul travel [2] Group 2: Demographics and Preferences - Individuals aged 20-30 accounted for over 50% of flight and train ticket orders during the National Day holiday, highlighting the youth's dominance in travel spending [3] - The top 10 emerging scenic spots favored by the post-2000 generation included Shenzhen Huafa Ice and Snow Miracle, Suzhou Hahe Anyang Cheng Lake Park, Shangrao Gexian Village Resort, Changzhou Maoshan Oriental Salt Lake City, and others [3] - The booking volume for Jingdezhen's cultural tourism, driven by the "Chicken Chop Brother" trending on social media, increased by 15%, with young people aged 20-30 making up 50% of the bookings [3] Group 3: Experience and Market Dynamics - The number of tourists staying in the same city for 7-8 days for "in-depth experiences" grew by over 50% compared to the same period in 2024, with local experiences like Shenyang bathing and Dali tie-dyeing becoming popular [4] - The Meituan research institute indicated that the cultural tourism market showed strong vitality driven by diverse demands and high-quality new offerings, with a predicted increase in travel activity continuing until October 12 [4] - The volume of cultural tourism pre-orders during October 9-12 is expected to increase by nearly 60% year-on-year [4]