湖北武汉赛事票根变身“宠粉券”！游客解锁多场景消费体验→

Core Insights - Wuhan is launching a sports consumption season during the National Day and Mid-Autumn Festival, focusing on integrating sports events with tourism and commercial activities to create a shared sports consumption carnival for the public [1][3]. Group 1: Event Highlights - The 2025 Wuhan Tennis Open is currently taking place at the Optics Valley International Tennis Center, featuring top players and enthusiastic spectators [3]. - The sports consumption season includes various activities such as "Le Net" and "Le Purchase," centered around sports events, cultural tourism experiences, and commercial consumption [3]. Group 2: Consumer Engagement Initiatives - An online promotional campaign has been launched, distributing a total of 10 million yuan worth of "Wuhan Fan Coupons" and "University Freshman Coupons" to encourage diverse consumer spending [5]. - A tourism package called "Enjoy Wuhan with Ticket Stubs" has been introduced, allowing ticket holders to exchange their stubs for discounts on dining and accommodation, enhancing the overall consumer experience [5]. Group 3: Future Plans - Wuhan has hosted over ten events since September, including the Han Super League and the Mulan Kite World Cup, and plans to organize more than 1,300 public sports events this year to expand the "Sports+" consumption model [7].