Zhi Tong Cai Jing·2025-10-09 06:18Core Viewpoint - Bilibili-W (09626) has seen a significant increase in stock price, rising over 7% following the announcement of a new game and positive market outlook for its future products [1] Group 1: Company Developments - Bilibili has announced a new asymmetrical competitive card game titled "Three Kingdoms: Hundred Generals Card," set to begin testing in October [1] - The company is expected to officially launch the exclusive agency SLG game "Three Kingdoms: Strategize the World" in early 2024, which is anticipated to perform well [1] - Bilibili has a strong pipeline of upcoming game products that are likely to contribute to revenue growth [1] Group 2: Market Analysis - According to China Merchants Securities, Bilibili's advertising share across multiple industries is showing significant improvement, indicating strong commercialization potential [1] - The recent launch of OpenAI's Sora2, which quickly topped the App Store's free app chart, signifies a merging of AI video generation and social interaction, potentially transforming content creation and distribution [1] - Huatai Securities suggests that advancements in multimodal AI models could lead to efficiency improvements and business model changes across various sectors, including video, social media, gaming, advertising, and e-commerce [1] - Bilibili is recognized as a rare PUGV mid-video platform, with substantial potential for AI to enhance content creation [1]