特斯拉股价震荡，在中国市场销量下滑，市场份额缩水

Core Insights - Tesla has launched its long-anticipated "affordable" versions of the Model Y and Model 3, with prices set at $39,990 and $36,990 respectively, marking a reduction of approximately 11% and 13% from previous models [1][3] - The new models come with reduced features, such as manual adjustments for the steering wheel and mirrors, limited heated seating, and the absence of the Autopilot system, leading to concerns about their market impact [5][10] - Following the announcement, Tesla's stock experienced significant volatility, with a notable drop of 4.45% on October 7, resulting in a market cap loss of $65 billion, before rebounding slightly the next day [5][10] Pricing and Market Position - The new standard versions of Model Y and Model 3 are positioned to compete in the $30,000 to $40,000 price range, which may affect sales of higher-end models and face competition from other brands [5][8] - In China, the affordable models have not yet been listed, but estimates suggest that the prices could be around ¥200,000 for the Model 3 and ¥235,000 for the Model Y, intensifying competition in the domestic electric vehicle market [8][10] Sales Performance - Tesla's sales in China have declined, with retail sales in August reported at approximately 57,000 units, a year-on-year decrease of nearly 10%, and a cumulative decline of 6.9% for the first eight months of the year [10] - The company's market share in China has also dropped from 6.5% to 4.8% over the same period, prompting multiple price adjustments to stimulate sales [10] Technology Updates - Tesla has rolled out a significant update to its Full Self-Driving (FSD) software, version V14.1, which includes enhancements in environmental perception and new functionalities for emergency vehicle responses [11][13] - The FSD update aims to improve driving smoothness and parking accuracy, with ongoing efforts to address regulatory and technical challenges in the Chinese market [13]