打破传统“地面视角”!浙江海宁“空中观潮”兴起,激活文旅消费新场景
Sou Hu Cai Jing·2025-10-09 07:40

Core Insights - The development of low-altitude economy in Haining, Zhejiang, is transforming traditional ground-based tourism into aerial experiences, enhancing local cultural and tourism economy [1][3] Group 1: Aerial Tourism Development - The newly launched "Aerial Tide Watching" route in Haining features helicopter flights, which began operations at the end of September, attracting significant tourist interest [3] - The 15-minute helicopter experience costs 580 yuan, appealing to tourists willing to pay for a unique perspective [3][5] Group 2: Economic Impact - The rise of low-altitude tourism extends the value chain of tide-watching, shifting consumer spending from short-term dining and retail to more diverse experiences like helicopter and paragliding tours [5] - The integration of various services, including aircraft maintenance, flight training, and hospitality, is creating a comprehensive "low-altitude cultural tourism ecosystem" in Haining [5] Group 3: Future Plans - Haining has planned 5 to 6 low-altitude tourism routes and aims to introduce "aerial self-driving tours" that will combine flight training and aerial performances, further expanding the low-altitude tourism industry [5][7] - The local transportation bureau is working to integrate scattered rural attractions with urban resources into themed low-altitude tourism products, enhancing the influence of rural cultural tourism brands [7]