BABA(US:BABA) Shang Hai Zheng Quan Bao·2025-10-09 08:05Core Insights - The collaboration between NBA China and Alibaba Cloud marks a significant step in integrating sports and technology, aiming to enhance fan engagement through advanced AI and cloud computing solutions [2][4] - Alibaba Cloud will serve as the official cloud computing and AI partner for NBA China, providing innovative viewing and interaction experiences for Chinese NBA fans [2][3] Group 1: Partnership Details - NBA China and Alibaba Cloud have announced a multi-year partnership, with Alibaba Cloud leveraging its Tongyi Qianwen model and cloud infrastructure to enhance fan experiences [2] - The partnership will introduce cutting-edge AI technologies during the NBA China Games, including a 360-degree real-time replay system that captures player movements and provides high-quality playback [2][3] Group 2: Fan Engagement Initiatives - NBA China will utilize Alibaba Cloud's AI and cloud services to support various digital fan interaction initiatives, including a customized AI model tailored to NBA's digital assets [2][3] - Fans will have the opportunity to create personalized NBA-themed virtual avatars and generate commentary clips using their own voices through NBA's online channels and events [3] Group 3: Executive Statements - Alibaba Group Chairman and Brooklyn Nets Chairman, Cai Chongxin, emphasized the role of AI and cloud technology in connecting players with fans and enhancing the overall experience [4] - NBA's Global Vice President and COO, Mark Tatum, expressed anticipation for transforming how Chinese fans watch and experience games through this partnership [4]