Group 1: Honey Snow Ice City - Honey Snow Ice City has launched a serialized novel titled "The Snow King Sells Coffee in Ancient Times," which is printed on purchase receipts, creating an interactive experience for consumers [1][4] - The novel consists of 20 chapters and was released in a daily update format from September 17 to October 6, with plans for a cyclical update to ensure all customers can read the complete story [4] - A short drama based on the novel has been produced and is available on platforms like Douyin and Bilibili, with future content updates planned based on consumer feedback [5] Group 2: Bawang Tea Princess - Tennis player Zheng Qinwen has been appointed as the first global brand ambassador for Bawang Tea Princess, previously serving as the global health ambassador [6] - The brand aims to strengthen its connection with the health and sports sector, having previously partnered with major tennis events [6] Group 3: Nayuki Tea - Nayuki Tea has opened its first store in the U.S. in Flushing, New York, generating nearly $87,000 (approximately 620,000 RMB) in sales within the first three days, setting a record for the brand [7] - The company plans to open a second store in Long Island and is expanding its presence in Southeast Asia while maintaining growth in the domestic market [7] Group 4: Tianrun Dairy - Tianrun Dairy is set to complete a new 200,000-ton factory by the end of 2025, focusing on long-term dairy products for markets outside Xinjiang [8] - The company is enhancing its e-commerce strategy, including partnerships with major platforms and leveraging social media for brand exposure [8] Group 5: Bawang Tea Princess - Golden Week Performance - During the recent Golden Week, Bawang Tea Princess experienced a surge in customer traffic, particularly in transportation hubs and popular tourist areas [9] - The product "Light Cause: Bo Ya Absolute String," which features reduced caffeine, saw a significant increase in sales, highlighting consumer preferences for lower caffeine options [9] Group 6: Cha Baidao - Cha Baidao opened its first store in France in late September, achieving over 1 million RMB in sales by the National Day holiday [10] - The brand is benefiting from increased foreign tourist interest in Chinese tea drinks, with significant sales growth reported during the holiday period [10]