American Rebel(US:AREB) Globenewswire·2025-10-09 12:00Core Viewpoint - American Rebel Holdings, Inc. is actively participating in the 2025 National Beer Wholesalers Association (NBWA) Annual Convention to enhance its brand visibility and distributor engagement, showcasing its rapid expansion in the beer market with the presence of motorsports legend Tony Stewart [1][2][4]. Group 1: Company Expansion and Strategy - American Rebel Light Beer has launched in 13 states since its debut in September 2024, with plans to announce several high-profile retail chain placements to support its growing distribution network [2][4]. - The company aims to become the leading patriotic beer brand in the U.S.A., leveraging its participation in the NBWA Convention to connect with new distributor partners and reinforce its brand mission [2][4]. - The brand's rapid expansion is supported by strategic manufacturing partnerships with AlcSource and City Brewing Company, which enhance production capabilities and distribution efficiency [9][10][11]. Group 2: Product Details and Market Position - American Rebel Light Beer is marketed as a Premium Domestic Light Lager with approximately 100 calories, 3.2 carbohydrates, and 4.3% ABV per 12 oz serving, emphasizing its all-natural ingredients and health-conscious profile [6][15]. - The brand positions itself as a celebration of freedom and patriotism, appealing to consumers who value authentic branding and bold storytelling [6][12][14]. - The ongoing sponsorship of Tony Stewart and involvement in motorsports is expected to amplify brand visibility and consumer loyalty, reaching millions of fans through national broadcasts [4][6][12].