10月1日至7日全区以旧换新直接拉动商品销售额超420亿元
Sou Hu Cai Jing·2025-10-09 14:08

Group 1: Consumer Spending and Subsidy Impact - The combination of "financial subsidies + merchant discounts + innovative scenarios" has effectively boosted consumer spending in key sectors such as automotive, home appliances, and dining during the National Day and Mid-Autumn Festival holiday [1][4] - From October 1 to 7, the old-for-new consumption policy led to the sale of over 6.4 million items, with subsidies amounting to nearly 6.1 billion yuan, directly driving sales exceeding 42 billion yuan [1] - New car sales surpassed 10,000 units during the holiday, generating sales revenue of 1.37 billion yuan [1] Group 2: Automotive Sector Performance - The 2025 National Day Guangxi Auto Show attracted over 50,000 visitors, resulting in the sale of more than 3,400 vehicles and generating sales of 510 million yuan [4] - Major automotive brands launched special promotions, with some offering discounts up to 77,000 yuan during the holiday [4] - The average daily foot traffic in automotive sales stores increased by 18% compared to the previous year [4] Group 3: Home Appliance Sales Growth - Home appliance sales also saw significant growth, with platforms like JD.com and Suning offering substantial subsidies and promotional events [6] - Sales of smart wearable devices increased by 29.7%, smartphones by 24.6%, and smart cleaning products by 22.3% during the holiday [6] Group 4: Dining and Night Market Activity - The dining sector experienced a 17.1% year-on-year increase in revenue from October 1 to 7, with night markets attracting large crowds [8][9] - Local dining brands offered discounts, leading to a 30% increase in foot traffic at specific restaurants [8] Group 5: Night Economy and Cultural Events - The "night economy" thrived with various cultural and commercial activities, including the "2025 Vibrant Night Guangxi" carnival, which enhanced consumer experiences [10] - Key monitored commercial areas reported an 8.0% increase in foot traffic and a 7.3% increase in sales revenue during the holiday [10]