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有5个客户一次买2套!这个“黄金周”长沙楼市沸腾了
Sou Hu Cai Jing·2025-10-09 21:27

Core Insights - The real estate market in Changsha experienced a significant surge during the National Day holiday, with over 7500 client visits and more than 860 transactions recorded from October 1 to October 8 [1][2] - The primary buyers during this period were local "improvement buyers" rather than first-time homebuyers, indicating a shift in market dynamics [5][6] - Various supportive policies, including tax subsidies and promotional activities, have contributed to the market's recovery and increased buyer engagement [3][4][7] Group 1: Market Performance - The number of client visits and transactions during the holiday was 3-4 times higher than regular working days, with some projects selling over 70 units [2] - Specific projects reported impressive sales figures, such as over 1 billion yuan in subscriptions and 4.5 billion yuan in sales for major developers [3] Group 2: Buyer Demographics - The "improvement buyer" segment is becoming the dominant force in the market, replacing the traditional "first-time buyer" demographic [5][6] - Buyers are increasingly focused on the value proposition of properties, with a heightened sensitivity to pricing [6] Group 3: Policy Impact - Recent policy measures, including purchase subsidies and optimized housing fund policies, have effectively lowered the barriers to home buying [3][4] - The combination of these policies is expected to sustain market activity for the next 2-3 months, with a potential increase in transactions towards the end of the year [7]