一杯纯奶标准更新里的产业升级

Core Points - The revised national standard for sterilized milk mandates that only raw cow or goat milk can be used as the sole ingredient, effectively banning the use of reconstituted milk [1] - The revision aims to enhance the purity and freshness of sterilized milk, aligning with international practices where most developed countries require sterilized milk to be made solely from raw milk [1] - The change is expected to boost domestic demand for raw milk, strengthen the connection between dairy companies and farmers, and stabilize milk prices [2] Industry Impact - The revision of the sterilized milk standard is seen as a significant improvement in the quality of dairy products in China, promoting high-quality development in the dairy industry [1][2] - The average purchase price of raw milk in China has become comparable to the landed cost of imported milk powder, indicating that using raw milk will not significantly impact production costs or retail prices [2] - The new standard simplifies consumer choices, ensuring that products labeled as "pure milk" must contain 100% raw milk, while reconstituted milk can still be used in other dairy products with clear labeling [3] Consumer Implications - Consumers will benefit from clearer labeling and standards, making it easier to identify high-quality dairy products [3] - The updated standards reflect a broader trend towards improving food safety and quality in response to consumer demand for better products [3]