点亮夜间经济 提升消费体验（人民眼·提振消费）

Core Viewpoint - The development of nighttime economy in Chongqing has become a significant aspect of urban commerce, with over half of the city's consumption occurring at night in the first half of the year. The government is actively promoting this sector through various initiatives and infrastructure improvements [4][5][6]. Group 1: Changes in Nighttime Economy - The transformation of Chongqing's nighttime economy has shifted from specific commercial districts to include unique streets and alleys, introducing "non-standard commercial" models to create visually appealing landmark scenes [4][5][6]. - The government has initiated discussions to incorporate backstreets into the nighttime economy development plan, aiming to enhance the overall consumption ecosystem [5][6]. - The "Mountain City Alley" has been successfully revitalized, attracting an average of over 20,000 visitors daily in the first half of the year, contributing to a 7% year-on-year increase in tourist numbers during the National Day and Mid-Autumn Festival holidays [6][7]. Group 2: Supply Changes - The nighttime economy has evolved from a single scene to a diverse array of experiences, with various entertainment and dining options available, particularly in areas like the "Nine Streets" [11][12]. - The focus on content supply has led to a shift in business types, with the introduction of trendy shops and recreational venues catering to younger consumers [12][13]. - The "Big Nine Streets" project combines vibrant areas like Nine Streets and North Warehouse, attracting a significant number of young consumers, with visitor numbers increasing by 28.1% and 9.5% respectively during recent holidays [13][14]. Group 3: Management Changes - The management approach for nighttime markets has transitioned from strict regulation to more refined services, enhancing consumer experience while addressing local residents' concerns [15][16]. - The establishment of dedicated management offices for nighttime markets has improved operational efficiency, reducing complaints significantly and fostering a better relationship between vendors and local communities [16][17]. - The government is focusing on detailed management strategies to address challenges such as market saturation and competition, ensuring the sustainability of the nighttime economy [17][18][21].