盒马长假数据：帝王蟹、东星斑成家常菜，徐州、江阴首店创多项纪录

Core Insights - The consumption market in China has seen a significant increase during the National Day and Mid-Autumn Festival, with a strong demand for high-quality products like king crabs, East Star grouper, and steaks [1][3][5] - Hema Fresh has expanded into multiple cities in Jiangsu, with local consumers showing a strong preference for premium goods, sometimes surpassing consumption levels in first-tier cities [1][5][7] - The sales of king crabs during the holiday period increased by 185% year-on-year, indicating a shift in consumer behavior towards fresh and quality food [3][7] - The trend of "quality consumption" is evident across various categories, including seafood, meat, and baked goods, with Hema's steak sales growing nearly 20% during the holiday [7][8] Group 1 - Hema Fresh's store in Xuzhou sold over 8,000 king crabs, ranking first in the nation, reflecting a growing trend of quality consumption among local residents [1][5] - The East Star grouper has become a popular choice for family gatherings, entering the top three in seafood sales, driven by its taste and affordability [5][7] - The shopping experience at Hema Fresh combines fresh food, dining, and delivery, enhancing customer engagement and satisfaction [7][8] Group 2 - The "Hema traffic jam" phenomenon has been observed in various cities, indicating a robust demand for high-quality products and convenient shopping experiences [7][8] - The willingness of consumers to queue for premium products signifies a shift towards a quality lifestyle, marking a new chapter in urban living [8]