抖音电商启动“双11”大促

Core Viewpoint - Douyin E-commerce has officially launched the "Douyin Mall Double 11 Good Goods Festival," introducing various promotional activities such as "instant discounts," "single item price cuts," and "consumption vouchers" to attract consumers [1] Group 1: Promotional Activities - The platform is offering multiple discount strategies including "instant discounts," "single item price cuts," and "consumption vouchers" to enhance consumer engagement [1] - Douyin E-commerce is implementing incentive activities like "Super Value Team," "Super Value Categories," and "Ten Thousand Stores Mega Discounts" to support top and niche influencers and merchants in gaining traffic and increasing exposure [1] Group 2: Support for Specific Categories - The platform is providing live-streaming support for unique categories such as trendy toys, time-honored brands, museum cultural products, and pet supplies, as well as for popular influencer stores [1]