国庆中秋假期国内出游高达8.88亿人次 四季度消费有望平稳增长

Group 1 - The overall cultural and tourism market in China during the 2025 National Day and Mid-Autumn Festival holiday was stable and orderly, with 888 million domestic trips taken, an increase of 123 million trips compared to the 2024 holiday [1] - Total domestic travel expenditure reached 809 billion yuan, an increase of 108.19 billion yuan compared to the 2024 holiday [1] - The transportation sector saw a record high in cross-regional personnel flow, with a cumulative total of 2.433 billion trips during the holiday, averaging 304 million trips per day, a year-on-year increase of 6.3% [1] Group 2 - The film market remained robust, with box office revenue surpassing 1.7 billion yuan during the National Day holiday, and total nationwide box office revenue for the year exceeding that of 2024 [1] - The shift in consumer behavior is noted, moving from survival-based consumption to a focus on quality, experience, and self-fulfillment, indicating an upgrade in consumption structure [1] - Various local cultural and tourism initiatives, such as Guizhou's "Village Super" and Jiangsu's "Su Super," have contributed to the vibrancy of the overall consumption market [2] Group 3 - Data from January to August shows double-digit growth in retail sales for cultural, sports, leisure services, and travel consulting sectors [3] - The total retail sales of consumer goods reached 32.39 trillion yuan, with a year-on-year growth of 4.6% [3] - The outlook for consumer spending in the fourth quarter is positive, with expectations for steady growth, particularly in service consumption [3]