Core Viewpoint - Parkson Group is closing its first store in mainland China, located in Beijing, as part of a strategic transformation aimed at addressing the challenges in the retail sector and adapting to changing consumer demands [1][4]. Company Summary - The Beijing Parkson store, which opened in March 1994, has a building area of approximately 15,000 square meters and was initially positioned as a mid-to-high-end department store [3]. - The store has been operating at a loss in recent years, prompting the company's board to conclude that closing the store will alleviate financial burdens and align with the overall interests of the company and its shareholders [4]. - Parkson Group has 43 diversified stores across 25 cities in China, focusing on modern, intelligent, customized, and socialized shopping experiences [3][4]. Industry Summary - The retail industry is undergoing a significant transformation from "commercial+" to "+commercial," with consumers increasingly valuing personalized experiences and emotional connections [3]. - Non-standard commercial formats are seen as key to overcoming current market challenges, necessitating a deeper integration of modern elements to create immersive shopping environments [3].
官宣闭店，运营31年的北京复兴门百盛年底将停业
3 6 Ke·2025-10-11 03:20