AGRICULTURAL BANK OF CHINA(SH:601288) Huan Qiu Wang·2025-10-11 03:25Core Viewpoint - The Henan Agricultural Bank's "Warm New Citizens" service initiative aims to provide comprehensive support and care for new citizens, addressing their immediate needs and enhancing their sense of belonging in the city [1][3]. Group 1: Service Upgrades - The initiative includes the establishment of "Warm Zones" or "New Citizen Care Corners" in over 1,000 physical branches across Henan, offering free drinking water, meal heating facilities, multi-port phone charging stations, and emergency umbrellas [1]. - During rainy weather, staff proactively provide hot drinks and distribute spare raincoats and umbrellas to new citizens [1]. - In high-temperature seasons, the bank has set up "Cooling Supply Stations" to help outdoor workers like sanitation workers and delivery personnel quickly refresh and recharge [1]. Group 2: Financial Education and Support - The bank emphasizes protecting new citizens' financial interests by providing informational materials on personal information protection, anti-fraud measures, and illegal fundraising prevention at its branches [2]. - A financial knowledge promotion team has been established to engage with new citizens in enterprises, communities, and industrial parks, making financial knowledge accessible through case studies and interactive Q&A sessions [2]. - Staff conduct surveys to understand the specific needs of new citizens, offering tailored services such as assistance with opening debit accounts and providing practical gifts like food items and personal care products [2]. Group 3: Community Integration - The "Warm New Citizens" initiative reflects the bank's commitment to the "People's City" concept, fostering a sense of belonging for new citizens and facilitating their integration into urban life [3].