全国长假美食吸引力城市排行出炉

Core Insights - The charm of local cuisine lies in its uniqueness, making it irreplaceable once one leaves the area. During the National Day and Mid-Autumn Festival holiday, there was a notable increase in tourists eager to experience local delicacies, with some willing to wait for hours to dine before heading to the airport [1] Group 1: Tourism and Dining Trends - The National Day and Mid-Autumn Festival holiday saw a significant increase in external tourist numbers, with overall consumption enthusiasm from tourists surpassing that of local customers. Some restaurants reported revenue growth of 30% to 70% during this period [1] - According to the Ministry of Commerce, sales of key retail and catering enterprises nationwide increased by 2.7% year-on-year during the holiday [1] - The "must-eat" city rankings during the holiday included Shanghai, Beijing, and Guangzhou, while smaller cities like Nanchang and Quanzhou also gained attention for their unique culinary offerings [1][2] Group 2: Impact of Food on City Branding - The restaurant industry is evolving from a supporting service to a core driver of urban consumption, with unique culinary experiences enhancing city brand images and transforming short-term traffic into long-term brand value [2] - The rise of food as a tourism anchor point is evident, with smaller cities experiencing a surge in visitors seeking local specialties, leading to increased online traffic and sales for local eateries [3] Group 3: Changes in Consumer Behavior - The holiday period saw a structural change in dining consumption, with a shift towards light dining options like fast food and snacks, indicating a more diverse and widespread dining experience across various locations [5] - Data from Dazhong Dianping indicated that over 70% of "must-eat" small eateries saw a traffic increase of over 200% during the holiday, reflecting a growing trend of tourists engaging with local public spaces and lifestyles [6] Group 4: Performance of Transportation Hub Outlets - Outlets located in transportation hubs experienced significant sales growth, with some reporting a near doubling of sales during the holiday. For instance, a tea shop in a highway service area saw a 700% increase in daily revenue [5] - Popular tourist spots also reported substantial increases in customer traffic, with some locations experiencing over 300% growth compared to pre-holiday levels [5]