vivo交出AI战略新答卷

Core Insights - The article discusses the competitive landscape of AI smartphones, emphasizing that no clear winner has emerged yet, and manufacturers need to enhance their capabilities to redefine human-computer interaction in the AI era [2][3] Group 1: AI Strategy and Development - Vivo unveiled its upgraded AI strategy, the Blue Heart Intelligent Strategy, at the 2025 Vivo Developer Conference, focusing on the integration of AI and operating systems through three main components: the Blue Heart Model Matrix, Blue Heart Personal Intelligent Framework, and Blue Heart Intelligent Open Platform [2][3] - The Blue Heart Model Matrix, introduced for the first time, has made advancements in language, voice, and image processing, and includes a lightweight, comprehensive 3B end-side multimodal reasoning model tailored to user personalization [3][4] Group 2: Technical Innovations - Vivo has achieved the end-side deployment of various model sizes (13B, 7B, 3B, 1B) over the past two years, with a focus on the 3B model for end-side technology, which has led to the implementation of 18 functionalities on mobile devices [3][4] - The UI Agent capability allows the model to understand and operate the phone's interface, making it the first 3B model specifically designed for end-side agents [4] Group 3: User-Centric Features - The new Blue Heart Personal Intelligent Framework enhances the model's ability to understand user intentions through comprehensive perception and multimodal data fusion, while also allowing for continuous learning from personalized data [5] - Vivo's new operating system, OriginOS 6, leverages AI models to provide customized services based on individual user needs, featuring upgraded functionalities like "Xiao V Circle Search" and "Xiao V Memory 2.0" [6][7] Group 4: Future Directions - Vivo is also advancing its self-developed Blue River Operating System 3, which is the first operating system entirely written in Rust, aimed at AI-native devices and enhancing capabilities like camera speed and visual recognition [7] - The company’s AI strategy is becoming clearer as it aims for further breakthroughs in the rapidly evolving AI landscape [7]