Core Insights - The event "Good Partners for Property Enterprises" aims to enhance collaboration between property management companies and service providers, promoting brand influence and financing success [1] - The "Fenglin" brand by Beike is designed to address challenges in the property rental and sales market, focusing on professional empowerment and deep collaboration [3][5] - The "Linan" brand, launched by Beike, has successfully partnered with over 20 property companies and achieved significant revenue milestones within a year [5][6] Group 1 - The event is organized by the Guangdong Provincial Property Association and aims to facilitate efficient connections between service providers and property enterprises [1] - The "Fenglin" brand addresses issues such as information fragmentation and resource loss that hinder property companies from maximizing rental and sales services [3][8] - The partnership model of "Fenglin" includes seven core commitments to enhance property companies' revenue and operational efficiency [10] Group 2 - The collaboration model emphasizes simplicity and efficiency, with Beike providing experienced agents to property companies while ensuring clear revenue sharing [14] - The revenue distribution model allows property companies to earn 7% of the total transaction amount, while the platform retains 10% and the operational team shares 83% [14] - The future of community services will significantly impact the competitive edge and value of property enterprises, with rental services being a crucial link between high-frequency owner demands and quality services [14]
物企好伙伴｜贝壳枫邻携手物业，共筑社区租售服务新生态