人民财评：网约车“一口价”的本质仍是内卷式竞争

Core Viewpoint - Recent policies in cities like Xi'an, Shaanxi, have suspended low-price marketing practices such as "one-price" for ride-hailing services, aiming to eliminate price fraud and malicious underpricing, which is seen as a step towards a fair and sustainable industry ecosystem [1][3] Group 1: Policy Changes - Multiple regions, including Jiangxi, Henan, and Guangdong, have implemented similar policies to prohibit platforms from enforcing "one-price" models on drivers, indicating a broader regulatory trend [1] - The cessation of "one-price" practices is intended to disrupt the unsustainable reliance on low-price competition, which has shifted operational costs onto drivers, leading to increased workloads without corresponding income [1] Group 2: Industry Dynamics - The core of the governance approach is not merely prohibition but finding optimal solutions that respect drivers' labor value while addressing concerns about potential fare increases for passengers [1][2] - A transparent pricing mechanism and reasonable commission rules are essential to eliminate disorderly low-price competition without burdening consumers [2] - The ride-hailing industry is transitioning from "barbaric growth" to a phase focused on quality and efficiency, necessitating platforms to shift from price reduction to quality enhancement through technology and management optimization [2]