市占率行业第一,建筑陶瓷领军企业今日申购
2 1 Shi Ji Jing Ji Bao Dao·2025-10-12 23:10

Core Viewpoint - Marco Polo (001386.SZ) is set to be listed on the Shenzhen Stock Exchange, focusing on the research, production, and sales of building ceramics, and is one of the largest manufacturers and sellers in China [1][2]. Group 1: Company Overview - Marco Polo has established five major production bases in Dongguan, Qingyuan (Guangdong), Fengcheng (Jiangxi), Rongchang (Chongqing), and Tennessee (USA) [4]. - The company ranked first in the domestic building ceramics industry in terms of revenue from 2022 to 2024, with revenues of 86.61 billion yuan, 89.25 billion yuan, and 73.24 billion yuan respectively [4]. - The company operates under a "distribution + direct sales" model, with various sales agreements with distributors and direct sales to customers [4]. Group 2: Financial Performance - The revenue from glazed tiles for Marco Polo from 2022 to 2024 is projected to be 82.95 billion yuan, 85.86 billion yuan, and 71.50 billion yuan, accounting for 96.30%, 96.70%, and 98.14% of total revenue respectively, indicating a rising trend [4]. - Revenue from unglazed tiles is expected to decrease from 3.18 billion yuan in 2022 to 1.35 billion yuan in 2024, with a declining share of 3.70%, 3.30%, and 1.86% [4]. Group 3: Market Dynamics - Major clients include Huana Home, China Overseas Property, Poly Real Estate, FD Sales Company LLC, and Jiushan Home, contributing 14.51 billion yuan, or 19.92% of total revenue [5]. - The company anticipates a 17.95% decline in main business revenue in 2024 compared to 2023, attributed to changing consumer preferences towards glazed tiles [5]. Group 4: Investment and Future Plans - The company plans to invest raised funds in various projects, including smart ceramic home production and green intelligent manufacturing upgrades, with total planned investments of 6.74 billion yuan, 4.91 billion yuan, 4.02 billion yuan, and 3.82 billion yuan for different projects [2].