Core Insights - Viomi Technology Co., Ltd. has announced two major strategic initiatives aimed at enhancing its brand presence and expanding its market reach in the U.S. [1] - The company launched its first AI alkaline mineral water purifier, MASTER M1, on Amazon U.S., marking a significant step in its global strategy [8][9] Brand Strategy - Viomi has appointed renowned Chinese actress Shengyi Huang as its national brand spokesperson to promote healthier hydration habits [2] - Olympic diving champion Liang Tian has joined as a brand partner, highlighting Viomi's commitment to technology and quality during his visit to the company's advanced Water Purifier Gigafactory [5][6] Product Launch - The MASTER M1 AI alkaline mineral water purifier is now available on Amazon U.S. for US$899, providing a premium drinking water solution to American households [8][9] - The product features advanced technology, including a precision 9-stage RO filtration system that removes 99% of harmful contaminants [16] Company Vision and Strategy - The founder and CEO of Viomi emphasized the company's commitment to "AI for Better Water" and its ongoing R&D efforts to lead innovation in water purification [13] - Viomi operates a state-of-the-art "Water Purifier Gigafactory," which enhances production efficiency and supports the global demand for cleaner drinking water [15]
Viomi Launches New Brand Campaign and U.S. Debut of AI Water Purifier MASTER Series M1