Core Insights - The 2025 Fortune Sustainable Development Summit commenced on October 10, with Wuliangye as the "Chief Strategic Partner" and "Designated Liquor," showcasing its achievements in the ESG field [1] - The summit's theme, "Intelligent Era, Shared Benefits," gathered experts and Fortune 500 companies to discuss sustainable development paths empowered by technology [1] Group 1: Wuliangye's Participation - Wuliangye created an ESG-themed art exhibition titled "Harmony and Sustainability," featuring elements like the Moebius ring and traditional brewing components, reflecting its commitment to quality, ecology, and culture [1] - The company presented a range of products, including classic Wuliangye series and innovative offerings, highlighting its brand evolution from tradition to innovation [1] Group 2: Consumer Engagement and Sustainable Development - During a roundtable discussion, Wuliangye's Vice General Manager emphasized the importance of addressing the gap between green supply and consumer awareness, advocating for standardization and public education [5] - The company promotes its value philosophy of "Harmony and Coexistence" to enhance product quality and ecological sustainability, aiming to lead a new trend in sustainable consumption in the liquor industry [5] Group 3: Quality Management and Technological Integration - Wuliangye has established a comprehensive quality management system from seed to wine, becoming the only company to receive the highest honor in China's quality management five times [5] - The introduction of blockchain technology has enabled a traceable quality supervision system, ensuring the source and quality of each bottle, thereby building consumer trust [5] Group 4: Environmental Initiatives - Wuliangye aims to become a "zero-carbon liquor enterprise" and has created the industry's first national green factory, promoting green planting and establishing over 1.5 million acres of high-standard grain bases [6] - The company has integrated ESG standards into its supplier evaluation system and focuses on green packaging and design, receiving international awards for its eco-friendly products [6] Group 5: Cultural Innovation and Future Plans - Wuliangye incorporates sustainable development concepts into traditional festivals and daily life through various marketing activities, enhancing consumer engagement [6] - The company plans to continue prioritizing ecological and green development, integrating ESG principles throughout its supply chain, and contributing to global sustainable development [6]
五粮液亮相2025年《财富》可持续发展峰会 以“和美”理念贡献可持续发展酒业方案